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Angela Pih knows how to market to consumers because she’s perceptive and sensitive to her audience’s unique needs. Coming from an advertising and fashion background, Pih understands that branding is all about understanding the consumer. She now works as the head of marketing for StateHouse Holdings, which may sound like the name of some sort

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Why Home Grown? When weed was recreationally legalized in America for the first time in 2016, it was incredibly expensive. However, many expected, as legalization became pervasive across states and businesses organically grew around this new high-demand product, that prices would decrease significantly. However, the cost of weed, while coming down, is still far more

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Another active compound researchers are calling a cannabinoid has been discovered in another plant species that grows wild like a weed all over Brazil, further showing that cannabis compound properties are not entirely unique to one species. After finding cannabinoid-like compounds in several other plants beyond cannabis, the most recent being a psychoactive THC-like compound

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As regulated, adult-use cannabis markets proliferate across the United States, the industry’s newest operators have a distinct benefit: The lessons learned from states that came before them. At the top of the list is the need to manage resources in order to control costs. In today’s increasingly competitive cannabis landscape, reducing operating expenses can make